Email Marketing is an old advertising tactics for getting clients. The matter of concern is how much concern it is in today’s dynamic market. Email marketing is the emailing of mails with calculated placement of ads and mailing them to respective service seekers. It wasn’t a part of SEO earlier but fell in the marketing sector but because of the development of privacy policies and increased no. of spammers they are today in the hands of SEO experts.



Email marketing is often considered to spams and with the new algorithm developed in the spam filters of various Mailbox providers this technique is getting more converted to spams. As we are trying to seclude ourselves more we more impeccably mark unwanted mails to be spams. Email marketing has new dimensions if it is considered to be part of SEO and not marketing. Working in a marketing firm mailing someone ads soon lands up to their spam folders but the same mail from SEO sector goes straight to the Inbox and hits the seeker directly with subjects that can’t be looked on. Emails should not be spent to more to a huge list again and again as this marks the sender spam.

Mails should be divided and sent to a mass of audience whom are much likely interested in that service and not to most uninterested users. Such divisions in the list should be made in order to bring a wave of trust. Emails should have a catchy subject and a body which doesn’t require much of junk. Market experts work hard in getting appeasing results but they fail to understand the working of the email filters and the keywords which gets spammed more rapidly on the whole.

Email marketing nowadays has shrunk to those who sell junk and most of the webmasters try to avoid it. But email marketing brings much noted results when mailed accordingly and not like “Lets them all”. Most email providers are working hard to recognise spams and help to maintain their user lot. Thus email marketing should be appeasing and not annoying.